Synectics
Synectics is a problem solving methodology that stimulates thought processes of which the subject may be unaware. This method was developed by George M. Prince (1918–2009) and William J.J. Gordon, originating in the Arthur D. Little Invention Design Unit in the 1950s.
According to Gordon, Synectics research has three main assumptions:
the creative process can be described and taught
invention processes in arts and sciences are analogous and are driven by the same “psychic” processes
individual and group creativity are analogous
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Synectics:
Synectics is a methodology that uses metaphors, analogies, and other techniques to encourage creative thinking and problem-solving. It involves a small group of individuals with diverse backgrounds and expertise working together to explore a problem from multiple angles.
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Synetic Approach:
The synetic approach encourages participants to suspend judgment, embrace unconventional ideas, and connect different concepts to find innovative solutions. It’s about understanding how creativity works and using that knowledge to improve one’s own creative thinking.
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Synetic Process:
The synetic process often involves several stages, such as problem definition, exploring different perspectives, generating ideas, and developing solutions. It’s a structured approach that uses specific tools and techniques to foster creativity.